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Research on Internet Music Operation Mode from the Perspective of Chinese Culture

Ziqiang Yan

Migu Music Co. LTD, Chengdu 610095, Sichuan, China.

*Corresponding author: Ziqiang Yan

Published: 1 September 2022 How to cite this paper

Abstract

With the rapid development of China's economy after the reform and opening up, people not only have higher requirements for material life, but also have an increasing demand for spiritual culture. This paper focuses on the analysis of several means of music creation. Through Internet thinking and new big data technology, we can match appropriate traditional music for users. At the same time, through network media, we can form the fission of public praise, spread Chinese traditional culture to all corners of the world, and let more and more people like Chinese traditional culture. As an internet music platform of a state-owned enterprise, Migu music is committed to combining new technologies and concepts with Chinese traditional culture, bringing people favorite content, and presenting Chinese traditional dramas, traditional festivals, etc. to everyone through music related ways, bringing different visual experiences, giving people a kind of beautiful enjoyment, so that you can have a short rest even if you are busy all day.

KEYWORDS: New technology, Content aggregation, Internet thinking, Music, Migu

References

[1] “Open Class on National Governance” from Xi Jinping, Peoples Network, October 31st, 2019, https://baijiahaobaidu. com/s?id=1648871241622119836&wfr=spider&for=pc.

[2] Introduction of Migu, Migu Network, https://www.migu.cn/about.html.

[3] Zhang Mingyang, “Make Drama Faddish, Cooperation between China Mobile’s Video CRBT and ‘The Most Beautiful Chinese Opera’”, China Network, November 26th, 2021, http://science.china.com.cn/2021-11/26/content_41803636.htm.

[4] Li Ting, “Cloud Performance of ‘Tea House’ in Sichuan Dialect, Music. Migu joining hands with Sichuan People's Art Theater to break through the mode of drama viewing”, Sichuan View News, October 8th, 2021, https://cbgc.scol.com.cn/news/2193669.

How to cite this paper

Ziqiang Yan. Research on Internet Music Operation Mode from the Perspective of Chinese Culture. OAJRC Social Science, 2022, 3(1), 19-21.


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